Who We Are

GrowthAssistant connects top marketing and operations talent with fast-growing companies that depend on great execution to scale. Founded in 2021 and named by Forbes as one of the best startups to work at, we're a permanently remote team that runs on integrity, proactive candor, and a bias toward action — and we prioritize the human experience in everything we do. We hire for skill and for heart, and we invest in our people for the long haul.

The Opportunity

We're hiring a Social Media Content Manager (Instagram) to join one of the largest creator-led parenting brands on Instagram — a top-followed account with over 3 million followers spanning Instagram, Facebook, podcast, and Substack — where you'll own the day-to-day execution of high-performing daily content across the full social ecosystem. This is a hands-on, fast-moving role working directly alongside the founders to transform existing ideas, video assets, podcast clips, testimonials, and trending moments into scroll-stopping Reels, carousels, Stories, and captions; it's ideal for someone who loves internet culture, understands what makes content perform, thrives in a feedback-heavy collaborative environment, and gets genuinely excited about creating social content every single day. This is not a passive scheduling role — it requires creative instinct, speed, deep organization, and the drive to bring ideas to life without being told every detail.

What Your Day-to-Day Will Look Like

• Content Scheduling & Publishing: Coordinate, schedule, and publish daily content across Instagram feed, Reels, Stories, highlights, and Facebook — owning tasks from draft through publishing readiness including assets, links, captions, revisions, and approvals inside Asana
• Content Creation & Editing: Build and assemble Reels using InShot (video, text, music, pacing, hooks); design carousel-style content in Canva; create engaging daily Stories using video, text, links, polls, Q&As, and interactive elements
• Writing & Voice: Write short-form captions, hooks, slide copy, and Story text that consistently execute the founder's voice and brand tone across every piece of content
• Content Repurposing & Ideation: Turn existing content — podcasts, Substacks, transcripts, testimonials, and older posts — into fresh high-performing assets; ideate memes, trend-based content, holiday content, and reactive social-native moments
• Community & Engagement: Monitor and respond to comments on posts, Reels, ads, and Facebook content to maintain active audience engagement
• Operations & Link Management: Manage sponsored content details and publishing coordination; update and maintain ShopMy, Linktree, Amazon, and campaign links; maintain highlights, content organization, and posting systems
• Analytics & Reporting: Track performance analytics and compile weekly and monthly reports; collaborate closely with founders and writers to move content from draft to final execution

What You Bring

• Social Media Experience: 3+ years managing social media accounts, creator brands, or digital content — with deep understanding of Instagram best practices for Stories, Reels, captions, engagement, and shareable content
• Creative Instincts & Writing Skills: Strong instincts for hooks, readability, pacing, and social-first storytelling; excellent short-form writing and editing skills with a genuine feel for internet culture and what makes content perform
• Tool Proficiency: Comfortable using InShot, Canva, and mobile-first editing tools; ability to use AI tools thoughtfully to support faster content creation and iteration; experience managing workflows in Asana or similar platforms
• Organization & Reliability: Extremely organized and independently able to manage tasks, deadlines, revisions, and publishing workflows without needing step-by-step direction; available during business hours (9am–6pm ET)
• Collaborative Adaptability: Comfortable receiving direct feedback and executing multiple rounds of revisions quickly; proactive, resourceful, and able to juggle multiple priorities in a fast-moving creator environment — thriving through feedback via Asana, text, voice notes, and collaborative review rounds

What We Offer

At GrowthAssistant, you aren't just joining a company; you're joining a movement to redefine how the world's best brands scale. We believe that the right talent, placed in the right role, changes everything — and that starts with how we take care of you.

We support your life inside and outside of work with a comprehensive benefits package:

• Fully Remote: 100% Remote work environment, never fight traffic again
• Health Coverage: HMO or Healthcare Stipend (depending on location)
• Time to Recharge: 7 Paid Holidays and 6 PTO days/year
• Family First: Dedicated Maternity and Paternity Leaves

We offer additional incentives for go-getters and proven performers!

• $25 monthly perfect attendance bonus
• Performance bonus
• Anniversary bonus ($100 at 1 year; $200 at 2 years)
• Earn a $300 referral bonus for each candidate you refer who is successfully hired, and $500 when you help us identify and close a new opportunity with your client

Your Application Roadmap

You've applied, now let's get to work. Here's the play-by-play:

• Step 1 Resume Screening: Our hiring team reviews your experience to see how your unique skills align with our high-growth roles.
• Step 2 Recruiter Interview: If we believe we have a great client match, we'll reach out to schedule a human-to-human chat to discuss your career goals, experience, and what makes you tick.
• Step 3 Online Assessment: This is your chance to shine! You'll complete a role-specific test, a personality assessment, and your official GA Profile Form so we can represent you.
• Step 4 Match Interview: You'll meet with one of our Senior Leaders for a deep-dive validation to ensure we're matching you with the right opportunity. This is your moment to bring your A-game and really shine — it's the final step for many of our roles!

Depending on the client, there are sometimes 2 additional steps:

• Step 5 15-min Prep Call: We've got your back. Before the final round, your Recruiter will hop on a quick call to coach you, share insider tips, and ensure you're 100% ready.
• Step 6 Client Interview: You'll meet the client to discuss how you'll help them scale and succeed. Bring your metrics and be on your A-game — this is your last chance to make a great first impression!

Join our 100% remote global team today, and grow with GrowthAssistant!

GrowthAssistant is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees. All employment decisions are based on qualifications, merit, and business need.