Core Tasks:
- Edit paid social video creatives from raw footage, including iPhone-shot founder content, UGC-style assets, and other performance marketing inputs
- Turn raw content, scripts, and creative direction into polished ad-ready assets for paid channels
- Create static creative assets to support paid campaigns and creative testing
- Produce multiple iterations and variations of creative based on briefs, feedback, and performance insights
- Collaborate directly with internal leadership to refine concepts, improve creative quality, and prioritize production
- Apply an understanding of paid social platform requirements and best practices, especially for Meta
- Organize creative files, assets, and outputs clearly so the team can move quickly and efficiently
- Use AI tools where helpful to improve speed, workflow efficiency, or production volume while maintaining quality
- Incorporate naming conventions, creative inputs, and asset organization standards provided by internal or external partners
- Balance fast-turn requests with longer-lead creative projects across video and static formats
Success in This Role Looks Like:
- Creative assets are delivered with much faster turnaround than a traditional agency workflow
- The team has a steady stream of new ad creative to test and iterate on
- Video and static assets meet brand and quality expectations while being optimized for paid performance
- The designer can work independently, ask smart questions, and help shape better creative outputs over time
- Internal stakeholders feel supported by someone who can execute quickly and contribute useful creative perspective
Must-Have Qualifications:
- Strong experience in video editing for paid social or digital marketing campaigns
- Experience creating static design assets for performance marketing
- Familiarity with ad creative requirements and best practices across channels such as Meta
- Ability to edit and iterate quickly based on feedback and evolving priorities
- Strong eye for quality, pacing, visual hierarchy, and what makes creative feel polished and on-brand
- Comfortable working in a startup environment with less structured briefing and project management systems
- Strong communication skills and comfort collaborating in Slack, Google Workspace, and quick video calls
- Highly organized and able to manage multiple requests, shifting priorities, and bursts of work
- Comfortable taking direction while also offering informed recommendations based on experience
- Open to using AI tools to increase efficiency and output
Nice-to-Have Qualifications:
- Experience with UGC-style paid social creative and founder-led content
- Exposure to performance creative strategy, including offering ideas on what should be created or tested
- Experience reviewing creative performance data and translating insights into next-round iterations
- Familiarity with asset organization systems or DAM platforms
- Experience designing Shopify landing pages or supporting light web/UI design needs
- Broader graphic design skill set across both static and motion formats
- Experience working with early-stage startups or lean remote teams
Tools and Environment:
- Tool-agnostic across editing and design platforms
- Experience with tools such as Adobe Creative Suite, Final Cut, CapCut, or similar is welcome
- AI tools such as ChatGPT, Claude, and other creative productivity tools are encouraged where helpful
- Team primarily works in Slack and Google Workspace
- Existing asset infrastructure includes a DAM platform for content storage and organization
Reporting Structure:
- This role will report directly to the hiring manager
- The designer will work closely with leadership in a collaborative, transparent, and feedback-driven environment
- The team values speed, strong communication, ownership, and practical expertise over rigid process
Ideal Candidate Profile:
- Hands-on creative executor with strong video editing skills
- Comfortable operating with loose briefs and helping bring structure to a growing workflow
- Brings a strong point of view on quality and is confident sharing recommendations
- Thrives in a transparent, fast-paced, remote team where outcomes matter more than rigid process
- Understands how to balance speed, quality, and iteration in a performance marketing context